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UGC Creator

Sara McCoid

What makes me different? I don't just create content — I understand people. With 15+ years as an teacher, experience as a mum and a natural interest in tech and digital tools, I create UGC that feels authentic, clear and trustworthy. I’m especially passionate about helping brands connect with Millennial and 35+ audiences who are often overlooked in UGC.

Hi, I'm Sara, a Millennial UGC creator based in Australia. I create authentic, relatable content that helps brands build trust and connect with their audience.

Food & BeverageLifestyleFamily & ParentingHome & Interiors
4
videos
English
languages
Sara McCoid portrait
BASED INNEWCASTLE, AUSTRALIA
● Available for new projects

How Sara thinks about a brief.

More about me →
Capturing Family Chaos
Sara opens with relatable hooks that draw viewers into the whirlwind of family life, like juggling school and appointments. Her storytelling emphasizes the transformative power of organization, showcasing how Officeworks' digital calendar simplifies chaos into harmony, making her content both engaging and practical.
Delicious Discoveries
In her culinary explorations, Sara invites viewers to join her on a journey to discover hidden gems like Rigby, where she paints a vivid picture of the dining experience. Her testimonials are infused with genuine enthusiasm, as she highlights not just the food, but the warm atmosphere, making her recommendations feel personal and trustworthy.
Whimsical Room Transformations
Sara's unique delivery shines through in her room makeover videos, where nostalgia meets modern design. By incorporating playful elements like plush toy storage from Aldi, she creates a narrative that resonates with families, showcasing how cherished memories can be beautifully integrated into home decor.

4 playable reels across 2 categories.

View all reels →
Tech UGC
1 reel

Talking head

The creator showcases a fun stop motion animation featuring various toys, bri…

LifestyleTalking head
Ecom & Other UGC
3 reels

Talking head — officeworks

The creator shares how a digital calendar from Officeworks has transformed th…

Family & ParentingTalking headOfficeworks

Talking head — rigby

The creator shares a dining experience at Rigby, highlighting the delicious f…

Food & BeverageTalking headRigby

Talking head — aldi

The creator shares a room makeover for their son, featuring plush toy storage…

Home & InteriorsTalking headAldi
📍
Newcastle, Australia
Main location
🏠
Indoor & outdoor
  • Home studio, natural light
  • Co-working / studio for product demos
  • Street / walk-and-talk
📷
DJI Action 4
Camera
🎙
DJI Mic Mini
Audio

What Sara creates.

📢
Ad UGC
Paid ads, performance creatives
Open to offers
🎨
Organic UGC
Social media, brand pages
Open to offers
🖼
Canvas UGC
Branded profile, reward per view
Open to offers

Rates — see packages.

1 Video Talking Head
$50
10 B-rolls
$50
Minimum Per Video
$50

Turnaround & revisions.

⏱
Typical delivery
3 Days First Draft
🔄
Revisions
Discuss per brief
🚀
Rush delivery
Available on request
✓
Long-term collabs
Welcome
“
Brand-side references available on request.
Ready to work together?
Let's create something great.
Send me your brief and let's bring your idea to life.
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